Alcohol consumers living in Miami, NYC or Chicago are needed for an upcoming in person research study. For this research study, participants will be required to attend a 90 minute in person discussion where you will be asked your thoughts and opinions on various alcohol brands. Focus groups are taking place between September 24th and October 4th. Incentives for this study vary between $125 and $175, however if you arrive early you will be entered into the early bird drawing. The winner of this will receive an additional $50. During the screening call, your recruiter will specify which date and incentive amount you qualify for.